Lecture E-commerce 2013: Business, technology, society (9/e): Chapter 12 - Kenneth C. Laudon, Carol Guercio Traver
Lecture E-commerce 2013: Business, technology, society (9/e): Chapter 12 - Kenneth C. Laudon, Carol Guercio Traver
The following will be discussed in this chapter: Volkswagen builds its B2B net marketplace, trends in B2B E-commerce, defining B2B commerce, the growth of B2B E-commerce, industry forecasts,...