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Chapter 10: Building an Organization Capable of Good Strategy Execution Screen graphics created by: Jana F. Kuzmicki, Ph.D. Troy University McGraw-Hill/Irwin Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. Chapter Learning Objectives 1. Gain command of what managers must do to promote successful strategy execution. 2. Understand why good strategy execution requires astute managerial actions to build core competencies and competitive capabilities. 3. Learn what issues to consider in organizing the work effort and why strategy-critical activities should be the main building blocks of the organizational structure. 4. Become aware of the pros and cons of centralized and decentralized decision making in implementing and executing the chosen strategy. 10-2 Chapter Roadmap A Framework for Executing Strategy Building an Organization Capable of Good Strategy Execution Staffing the Organization Building Core Competencies and Competitive Capabilities Execution-Related Aspects of Organizing the Work Effort 10-3 Crafting vs. Executing Strategy Crafting the Strategy Primarily a market-driven activity Successful strategy making depends on Business vision Perceptive analysis of market conditions and company capabilities Attracting and pleasing customers Outcompeting rivals Using company capabilities to forge a competitive advantage Executing the Strategy Primarily an operations- driven activity Successful strategy execution depends on Doing a good job of working through others Good organization-building Building competitive capabilities Creating a strategy-supportive culture Getting things done and delivering good results 10-4 Executing the Strategy An action-oriented, make-things happen task involving management’s ability to Direct organizational change Achieve continuous improvement in operations and business processes Move toward operating excellence Create and nurture a strategy-supportive culture Implementation involves . . . Consistently meet or beat performance targets Tougher and more time-consuming than crafting strategy 10-5 ... - tailieumienphi.vn
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