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Chapter 2
The Research Process: Getting Started
Researcher as a detective
– Seeking answers to questions
1. Answer exists, but is unknown to you
2. If the answer is not known or available, conduct research to find the answer
Research process depends on your abilities to search for and track down information
1
© 2006 by The McGrawHill Companies, Inc. All rights reserved.
The Research Process Model
Rules and traditions to be followed
Multiple paths exist
Proceeds logically and steadily, yet is circular and cyclical
Be aware of obstacles and pitfalls
2
© 2006 by The McGrawHill Companies, Inc. All rights reserved.
The Deductive Research Model
Theory guides the investigation
Gather data to assess whether theory is correct
Move from known position to data
3
© 2006 by The McGrawHill Companies, Inc. All rights reserved.
The Inductive Research Model
Gather and analyze data framed around research question
Formulate theories based on data
Move from specific data to more general explanation
4
© 2006 by The McGrawHill Companies, Inc. All rights reserved.
Identifying the Research Problem
Ideas from your experiences Ideas from the media
Turn broad topics into preliminary questions
– What do your questions assume? – Rephrase for clarity
5
© 2006 by The McGrawHill Companies, Inc. All rights reserved.
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