Factors Affecting the Satisfaction Levels of Visitors with Tourism Service Quality in Phu Quoc Island
Factors Affecting the Satisfaction Levels of Visitors with Tourism Service Quality in Phu Quoc Island
The objective of this study is to propose some solutions to improve visitors’ satisfaction to Phu Quoc Island. The data of the study were collected from domestic and foreign tourists to the island. In the research, descriptive statistical methods, Cronbach Alpha reliability coefficient, factor analysis and regression analysis are used. The results show the positive points to be promoted and the negative points to be overcome then the researchers propose solutions to improve the satisfaction leve