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- International Journal of Management (IJM)
Volume 10, Issue 2, March–April 2019, pp.135–144, Article ID: IJM_10_02_013
Available online at http://www.iaeme.com/ijm/issues.asp?JType=IJM&VType=10&IType=2
Journal Impact Factor (2019): 9.6780 (Calculated by GISI) www.jifactor.com
ISSN Print: 0976-6502 and ISSN Online: 0976-6510
© IAEME Publication
VALUES-BASED ORIENTATIONS AS A
FORMATION FACTOR OF THE SOCIAL
RESPONSIBILITY OF THE PROFESSIONAL
COMMUNITY
V. A. Ivashova
Associate Professor, Candidate of Sociological Science, Sociological Research and Marketing
Department, FSAEI HE «Stavropol State Agrarian University», Stavropol, Russia
V. N. Goncharov
Professor, Doctor of Philosophy, Department of Philosophy, FSAEI HE «North Caucasus
Federal University», Stavropol, Russia
A.M. Erokhin
Professor, Doctor of Sociology, Head of Philosophy Department, FSAEI HE «North
Caucasus Federal University», Stavropol, Russia
O. U. Kolosova
Professor, Doctor of Philosophy, Department of Socio-economic and Humanitarian
Disciplines Stavropol branch of Krasnodar University of the Ministry of Internal Affairs of
Russia, Stavropol, Russia
L. A. Tronina
Professor, Doctor of Philosophy, Department of Philosophy and Cultural Studies SFEI HE
"Stavropol State Pedagogical Institute", Stavropol, Russia
O.N. Kamalova
Associated Professor, Candidate of Philosophical Sciences, Department of Philosophy, FSBEI
HE "Rostov State Medical University of Ministry of Health of the Russian Federation",
Russia
ABSTRACT
The article presents the results of a study of the value orientations of specialists with
higher education working in the region and representing such professional communities
as IT specialists, mechanical engineers, food technologists, veterinarians and financial
economists. The analysis of the influence of value orientations on attitudes to corporate
social responsibility and within the boundaries of the professional community has been
carried out.
http://www.iaeme.com/IJM/index.asp 135 editor@iaeme.com
- V. A. Ivashova, V. N. Goncharov, A.M. Erokhin, O. U. Kolosova, L. A. Tronina and O.N. Kamalova,
Corporate social responsibility is considered as an indicator of the overall image
of the organization and an integral part of the corporate culture, which cannot be fully
realized in practice, if not shared by members of workers, production teams, formal
and, as a rule, informal leaders of which are specialists with higher education.
At the level of statistical observations the professional community’s understanding
of the importance of professional social responsibility with localization within specific
enterprises and a high status value is “own safety and the safety of others” and “well-
being of loved ones” in the system of value orientations of professional communities of
the region was obtained.
The professional community of specialists describes at the level of competencies the
high significance of various types of social and professional responsibility; accordingly,
they are determined by their own professional activity and responsibility.
Keywords: corporate social responsibility, value orientations, professional community.
Cite this Article: V. A. Ivashova, V. N. Goncharov, A.M. Erokhin, O. U. Kolosova, L.
A. Tronina and O.N. Kamalova, Values-Based Orientations as a Formation Factor of
the Social Responsibility of the Professional Community, International Journal of
Management, 10 (2), 2019, pp. 135–144.
http://www.iaeme.com/IJM/issues.asp?JType=IJM&VType=10&IType=2
1. INTRODUCTION
Corporate social responsibility is a concept according to which organizations take into account
the interests of society, imposing responsibility for the impact of their activities on firms and
other interested parties in the public sphere. Corporate social responsibility is considered as an
indicator of the overall image of the organization, an integral part of the corporate culture,
which cannot be fully realized in practice, if not shared by members of workers, production
teams, formal and, as a rule, informal leaders of which are specialists with higher education [1,
2, 3, 4, 6].
The purpose of the study is to examine the relationship between the value orientations of
specialists and their attitude to issues of corporate social responsibility in the segmentation of
different professional communities: IT specialists, mechanical engineers, food technology
technologists, veterinarians and financial economists [7, 25, 9].
2. LITERATURE REVIEW
For modern organizations the image and brand of the organization is an essential factor of
competition. Practical expression of such work takes in actions aimed at promoting corporate
and social responsibility, as part of the overall image of the organization. Since a meaningful
image must find reinforcements in specific actions of personnel, it becomes more urgent to
focus the requirements of corporate culture on socially responsible actions of personnel. Such
studies are presented in the publications Utgård J. [24], Robinson S., Wood S. [18].
In order to inform the public about the activities of companies in the field of corporate social
responsibility, specialized reports are used that are publicly available through external
communication channels. The authors of Tsalis T.A., Stylianou M.S., Nikolaou I.E. in their
publication speak about improving the methodology of such reports [26]. The relevance of such
a research methodology reports helps managers and stakeholders to assess the best experience
of organizations in the field of increasing social responsibility of staff.
Social responsibility of specialists should be formed during the period of vocational training
at the university. Such a position is especially actively promoted in the engineering, medical,
agrarian professional communities[5, 8, 10].
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- Values-Based Orientations as a Formation Factor of the Social Responsibility of the
Professional Community
The authors of Ventres, W., Boelen, C., Haq, C. Express their conviction that social
responsibility must be an important part of institutional occupational identity [28]. In their view,
at the level of professional competence of medical workers, social responsibility should
manifest itself not only in knowledge, but also in the real actions of specialists, especially when
it comes to medical care for people in socially unfavorable conditions.
The need to make high social responsibility in the professional activities of veterinarians is
discussed by researchers Sumner C.L., von Keyserlingk M.A.G. in the publication “Canadian
dairy cattle veterinarian perspectives on calf welfare” [24]. In their opinion, working with
objects of nature should be approached with a high level of social responsibility. This principle
is spelled out by law in a special protocol “On the protection and welfare of animals”, for
example, in the European Union and recognizes animals as beings that have feelings and obliges
European institutions to develop and implement their policies to take care of their well-being.
The authors of the article on the example of focus groups with veterinarians show the opinion
of the professional community of veterinarians of Canada about the responsibility for the
conditions of detention, therapeutic and preventive procedures that do not cause significant
damage to the welfare of animals. The importance of not only instrumental professional skills,
but also general cultural values and professional social responsibility is emphasized.
Many examples of the implementation of professional social responsibility sound at the
level of quality management processes in organizations of various fields of activity, the
achievement of which is an integral component of the personal responsibility of each specialist
[13, 15, 20, 21, 22].
3. METHODS AND MATERIAL
A survey of specialists, representatives of different professional communities (IT specialists,
mechanical engineers, food technologists, veterinarians, and financial economists) was
conducted in the Stavropol Territory. 621 specialists of enterprises and organizations of the
region took part in the expert assessment procedure. A statistical processing of the survey
results was carried out in the SPSS program (version 21), which made it possible to carry out a
ranking of the significance of life values in professional communities and to conduct their
comparative analysis.
In addition, it was based on the World Engineering Initiative (CDIO) standards. The survey
participants from the professional community of mechanical engineers conducted a survey of
119 experts who expressed their views on the importance of the competencies of future
engineers. The competence significance indicators were subjected to factor analysis in the SPSS
program (version 21) and showed the grouping of competencies, including those related to the
formation and expression of social responsibility of a mechanical engineer in terms of the
requirements of professional activity and the expectations of the professional environment.
4. RESULTS
A list of values was proposed, which are relevant to the professional community, in the survey
of specialists from enterprises and organizations in the southern region of Russia. The
evaluation of relevance on a five-point scale and the calculation of average values made it
possible to rank the results obtained in segmentation by groups of professional communities.
The data presented in Table 1.
http://www.iaeme.com/IJM/index.asp 137 editor@iaeme.com
- V. A. Ivashova, V. N. Goncharov, A.M. Erokhin, O. U. Kolosova, L. A. Tronina and O.N. Kamalova,
Table 1. Evaluation by experts of the values’ significance (average score on a 5-point scale)
Economists, IT Food
List of values Veterinarians Engineers
financiers engineers technologist
1. Approval of others whose opinion is
3,8 3,6 4,2 2,5 4,2
important to me
2. High social status (material well-
4,5 4,6 4,1 3,5 4,1
being and power)
3. Creative and research activities 4,3 4,0 3,1 4,3 3,1
4. Getting pleasure from life 3,9 4,6 3,8 4,5 3,8
5. The ambition for the new unknown 4,1 3,6 3,9 4,1 3,9
6. Well-being of loved ones and
4,8 5,0 5,0 5,0 5,0
relatives
7. Tolerance and patient attitude to
4,2 4,0 3,9 3,7 3,9
others
8. Faith in God 4,2 3,7 4,1 3,4 4,1
9. Following the traditional culture and
4,6 4,1 4,0 3,2 4,0
customs of own nation
10. Own safety and the safety of others 4,9 5,0 5,0 5,0 5,0
11. Respect for elders, self-discipline
4,1 4,9 4,2 4,3 4,2
and obedience
The first place in all represented professional groups of specialists is occupied by the value
“own safety and the safety of others” and “well-being of loved ones” It should be noted the
deep conviction of professional communities of specialists with higher education in social
responsibility for their own lives, the lives and well-being of others, family and relatives. If in
the assessment of other values there is a certain range of opinions, then it is in these that it is
minimal.
In the process of analyzing the content of state standards of preparation by the expert
community of various professional fields, the need to increase attention to the competencies of
professional social responsibility of university graduates can be traced. For example, specialists
of the veterinary services of the region, along with functional skills, speak about competence
like the ability and willingness to organize and conduct monitoring of the occurrence and spread
of infectious, invasive and other diseases, biological environmental pollution, quarantine
measures, protection of the population in the centers of especially dangerous infections , with
the deterioration of the radiation situation and natural disasters; the ability and willingness to
organize and monitor the conduct of mass diagnostic and medical-preventive activities aimed
at the early detection, prevention and prompt treatment of dangerous diseases, including zoo-
anthropozoonosts. The expert community of financial economists calls their readiness to act in
unusual situations, to bear social and ethical responsibility for the decisions made among the
most important for future graduates.
Using the results of an expert survey of mechanical engineers as an example, the desired
competencies / attributes were analyzed. In the professional community opinion a graduate of
an undergraduate of a bachelor program should possess. The list of possible competencies was
formulated based on the approaches of the World Engineering Initiative (CDIO).
http://www.iaeme.com/IJM/index.asp 138 editor@iaeme.com
- Values-Based Orientations as a Formation Factor of the Social Responsibility of the
Professional Community
As a result of the factor analysis carried out in the SPSS program (version 21, selection
method — principal component analysis, rotation method — varimax with Kaiser
normalization), the relationships between the values of variables were studied, which were 24
desirable competencies / attributes.
The full explained variance is presented in the following Table 2.
Table 2 – Full explained variance
Initialeigenvalue Extraction sums of squared loadings Rotation sums of squared loadings
Compon
ent Cumulative % Cumulativ % Cumulativ
Total % Variance Total Total
% Variance e% Variance e%
1 9,190 38,291 38,291 9,190 38,291 38,291 6,447 26,862 26,862
2 3,543 14,762 53,053 3,543 14,762 53,053 3,501 14,589 41,451
3 2,717 11,320 64,373 2,717 11,320 64,373 3,043 12,678 54,129
4 2,259 9,412 73,786 2,259 9,412 73,786 2,795 11,648 65,776
5 1,285 5,355 79,140 1,285 5,355 79,140 1,970 8,208 73,984
6 1,158 4,823 83,964 1,158 4,823 83,964 1,798 7,491 81,475
7 1,020 4,251 88,215 1,020 4,251 88,215 1,618 6,740 88,215
8 ,844 3,516 91,731
9 ,679 2,831 94,562
10 ,433 1,804 96,367
11 ,341 1,422 97,788
12 ,210 ,874 98,662
13 ,184 ,767 99,429
14 ,062 ,257 99,686
15 ,046 ,190 99,876
16 ,026 ,109 99,985
17 ,004 ,015 100,000
18 7,441E-16 3,100E-15 100,000
19 3,784E-16 1,577E-15 100,000
20 2,003E-16 8,346E-16 100,000
21 5,998E-17 2,499E-16 100,000
-8,733E-
22 -3,639E-16 100,000
17
-2,637E-
23 -1,099E-15 100,000
16
-1,060E-
24 -4,416E-15 100,000
15
Allocation method: principal component analysis
The factor analysis procedure allowed us to group the listed 24 desirable competencies into
7 key attributes of the graduate model of the bachelor program in Mechanical Engineering.
Table 3 – Matrix of rotated componentsa
Component
1 2 3 4 5 6 7
1.Basic knowledge of
0,281 0,130 0,183 0,017 0,903 0,038 0,073
mathematics and physics
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- V. A. Ivashova, V. N. Goncharov, A.M. Erokhin, O. U. Kolosova, L. A. Tronina and O.N. Kamalova,
2.Key knowledge of
0,759 0,075 -0,357 0,116 0,467 0,132 -0,013
engineering fundamentals
3.In-depth knowledge of
the basics of engineering, 0,926 0,035 -0,169 0,091 0,077 0,062 -0,077
methods and tools
4.Analytical foundation
0,280 0,532 0,315 0,218 0,488 0,040 -0,104
and problem solving
5.Ability to conduct
-0,228 0,149 0,769 0,285 0,006 0,013 -0,275
experiments and research
6.Operational thinking 0,016 0,724 0,225 0,227 -0,046 0,057 0,028
7.Ethics, justice and other
0,021 0,759 0,220 0,079 0,258 0,002 0,467
responsibilities
8. Ability to carry out
effective interaction with 0,076 0,653 -0,063 0,020 0,334 0,319 0,496
people around
9. Ability to manage a
0,102 0,246 0,820 -0,286 0,238 0,026 0,236
team
10.Ability to carry out
effective communication 0,116 0,254 0,034 0,156 0,045 0,884 0,127
in foreign languages
11.Understanding the role
and responsibility of an 0,259 0,873 0,152 -0,062 0,005 0,074 -0,197
engineer
12.Engineer's
entrepreneurial and 0,828 0,185 0,324 0,179 0,194 0,071 0,095
business initiative
13. The ability to analyze
the process, evaluate the
results of the work and 0,656 0,308 0,417 -0,133 0,444 -0,023 -0,181
plan the activities of the
unit
14.Willingness to
participate in the design of
technical tools and 0,426 0,285 0,678 -0,033 0,153 0,303 -0,069
technological processes
and production systems
15.Ability to organize
production process and
ensure compliance with 0,892 -0,080 0,002 0,109 0,306 0,018 -0,088
safety and sanitation
requirements
16.Operational readiness
of production machines,
0,579 0,584 -0,106 -0,118 0,244 0,360 0,146
process equipment and
systems
17.Ability to organize a
team to perform
0,890 0,197 0,198 -0,080 -0,071 0,149 0,103
production tasks
efficiently and on time
18.Ability to conduct
0,772 0,232 -0,041 0,393 -0,047 0,086 -0,116
procedures for testing,
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- Values-Based Orientations as a Formation Factor of the Social Responsibility of the
Professional Community
verification, certification
and certification of
production facilities
19.Ability to use standard
technologies for
maintenance, repair and 0,623 0,186 0,379 -0,021 0,079 0,324 0,551
restoration of worn-out
machine parts
20.Personnel training in
the use of devices,
mechanisms, 0,583 0,009 0,213 -0,074 0,114 0,056 -0,652
technologies, models and
systems
21.Ability to complete the
life cycle and recycle 0,372 -0,109 0,165 0,521 -0,011 0,609 -0,252
products and waste
22.The ability to use
modern methods of
0,107 -0,034 -0,111 0,873 0,121 0,168 -0,093
installation, adjustment of
machines and plants
23.Innovation
implementation from
concept, design,
0,114 0,236 0,014 0,864 -0,040 0,138 0,128
production, to the launch
of new products and
services on the market
24.Development of
engineering 0,011 0,069 0,585 0,674 -0,018 -0,310 0,163
entrepreneurship skills
Allocation method: Principal component analysis.
Rotation method: Varimax with Kaiser normalization.
a. The rotation converged in 12 iterations.
The first factor can be meaningfully interpreted as a confident possession of all engineering
processes during the production cycle.
The second factor reflects all types of responsibility from ensuring safety and sanitation to
ethics and justice, understanding the role and professional responsibility of an engineer not only
to the production team, but also to the community.
The third factor is the organization of the production team for the team result of innovation
and design, i.e. not that, but the organization of actions of the structural division of the company.
The fourth factor is the skills of introducing innovations from concept, design and
installation to engineering entrepreneurial initiatives to promote the results of innovations in
the consumer environment.
The fifth factor is the availability of basic theoretical knowledge in the field of physics,
mathematics and related fields of knowledge, depending on the specifics of the activity.
The sixth factor is the possession of production waste disposal methods at the level of world
approaches and trends.
The seventh factor is readiness for mentoring and training personnel to use devices,
mechanisms, technologies, models and systems.
http://www.iaeme.com/IJM/index.asp 141 editor@iaeme.com
- V. A. Ivashova, V. N. Goncharov, A.M. Erokhin, O. U. Kolosova, L. A. Tronina and O.N. Kamalova,
Thus, practically 5 out of 7 key attributes of the model of a graduate of a bachelor program
in Mechanical Engineering, to some degree or other, touch upon aspects of the social
professional responsibility of a specialist.
Since the professional community of specialists describes the high importance of various
types of social and professional responsibility at the level of competencies. They are
respectively harmonized with their own professional activities and responsibilities.
5. DISCUSSION AND CONCLUSIONS
Thus, at the level of statistical observations we get confirmation of the understanding of the
significance of professional social responsibility with localization within specific enterprises
and a high status value “own safety and the safety of others” and “well-being of loved ones” in
the system of value orientations of professional communities of the region [11, 17, 29].
The information obtained in the course of the study is important for improving the training
of graduates of higher education, building an organizational culture in accordance with the
requirements of the concept of corporate social responsibility, ensuring the quality of the image
of organizations that position themselves as CSR supporters. The research strategy can be
complemented by benchmarking with other professional groups and regions [12, 14, 16].
Monitoring studies of the impact of value orientations of specialists on corporate social
responsibility will help the understanding of opinion leaders of professional communities and
ensure a balance of interests of enterprises and organizations and the regional community,
business and society as a whole.
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