Level of factors impact on the buyers’ intention in buying health insurance at non life insurance companies in Vietnam
Level of factors impact on the buyers’ intention in buying health insurance at non life insurance companies in Vietnam
The study aims to determine the influence of factors affecting the intention to purchase private health insurance at non-life insurance companies in Vietnam. The samples were surveyed from 500 people from many areas but mostly in Hanoi. The study identified and clarified 5 independent factors affecting the intention to buy private health insurance at non-life health insurance companies in Vietnam.