Lecture Organizational strategies for the 21st century - Chapter 8
Lecture Organizational strategies for the 21st century - Chapter 8
Chapter 8 - International strategy. The learning objectives for this chapter include: Explain traditional and emerging motives for firms to pursue international diversification; explore the four factors that lead to a basis for international business-level strategies; define the three international corporate-level strategies: multidomestic, global, and transnational;...