Application of servqual model for evaluating deposit service quality of joint stock commercial bank for investment and development of Vietnam - Hai Ba Trung branch
Application of servqual model for evaluating deposit service quality of joint stock commercial bank for investment and development of Vietnam - Hai Ba Trung branch
This paper is aimed at analyzing the customers’ expectations and perceptions of deposit service quality at a specific bank branch in Vietnam, as service quality has been considered as an essential factor for success and acknowledgement in the banking field.