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  1. INTERNATIONAL JOURNAL OF MANAGEMENT (IJM) ISSN 0976-6502 (Print) ISSN 0976-6510 (Online) IJM Volume 7, Issue 2, February (2016), pp. 307-313 http://www.iaeme.com/ijm/index.asp ©IAEME Journal Impact Factor (2016): 8.1920 (Calculated by GISI) www.jifactor.com A COMPARATIVE STUDY ON INVESTMENT ATTITUDE BETWEEN GOVERNMENT AND PRIVATE EMPLOYEES TOWARDS MUTUAL FUNDS IN PUDUKKOTTAI DISTRICT Dr. M. Kalaiselvi Associate Professor of Commerce H.H. The Rajah’s College (Autonomous), Pudukkottai.622001 Tmt. K. Hemalatha Research scholar in commerce, Guest lecturer in Business Administration H.H.The Rajah’s College (Autonomous), Pudukkottai. 622001 ASTRACT Mutual funds have become an important intermediary between households and financial markets, particularly the equity market. By providing liquid, low cost shares in a diversified portfolio of financial assets selected by professional money managers, mutual funds have enabled an increasing number of households to enter financial markets and the diversified investment structure of mutual funds and diversified risk contributed tremendously in the growth of mutual funds. Mutual fund companies have a number of schemes. The investors’ perception, decision making, investment strategy etc., are closely related to the behavior of investors. Since, the need of study has been aroused in order to see the preference, awareness and the investors’ perception regarding the mutual funds in Pudukkottai district. Cite this Article: Dr. M. Kalaiselvi and Tmt. K. Hemalatha. A Comparative Study on Investment Attitude between Government and Private Employees towards Mutual Funds in Pudukkottai District. International Journal of Management, 7(2), 2016, pp. 307-313. http://www.iaeme.com/ijm/index.asp 1. INTRODUCTION Financial markets are the backbone of every economy. The booming Indian financial market has a lot to do with the booming Indian economy. One of the important functions of the financial market is to turn the savings of the people into investments in corporate. An investment is a commitment of funds made in the expectation of some positive rate of returns. If the investment is positively undertaken, the returns will commensurate with the risk the investor assumes. In India the emergence of an array of savings and investment options and the dramatic increase in the secondary market for financial assets in the recent years has opened so many new avenues. The Indian mutual fund industry has marched in step with the country’s booming capital market. In India, the Mutual Fund industry started with the setting up of Unit Trust of India in 1963. Public sector banks and financial institutions began to establish Mutual Funds in 1987 while the private sector and foreign institutions were allowed to set up Mutual Funds only in 1993. A mutual fund is a set up in the form of trust, which has Sponsor, Trustee, 307 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  2. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication Assets Management Company (AMC) and Custodian. Sponsor is the person who acts alone or in combination with another body corporate and establishes a mutual fund. Sponsor must contribute at least 40% of the net worth of the investment managed and meet the eligibility criteria prescribed under the Securities and Exchange Board of India (Mutual Funds) regulations, 1996. Trustee is usually a company (corporate body) or a board of trustees (body of individuals). The AMC is appointed by the Trustees as the investment Manager of the Mutual Fund. The AMC is required to be approved by SEBI to act as an asset management company of the Mutual Fund. The AMC if so authorized by the Trust Deed appoints the Registrar and Transfer Agent to agent the mutual fund. The registrar processes the application form, redemption requests and dispatches account statements to the unit holders. The Registrar and Transfer agent also handles communications with investors’ and updates investor records. 2. NEED FOR THE STUDY Stock market plays a very vital role in developing economy in India. It is also attracting the many people in recent years. Investors usually perceive that all capital market investment avenues are risky. Based on objectives and risk bearing capacities, investors go for different investment alternatives. Among the various investment possibilities, mutual fund (MF) seems to be viable for all kind of investors as it is considered to be a safer mode of investment. As the mutual fund industry provides an option of diversified investment structure with varying degree of risk, it was supposed to be the most lucrative market for Indian investors. Since, the need of study has been aroused in order to see the preference, awareness and the investors’ perception regarding the mutual funds in Pudukkottai District. 3. OBJECTIVES OF THE STUDY  To study the investors attitude towards mutual fund investment  To analyse the savings pattern of the mutual fund investors in Pudukkottai district. SAMPLING DESIGN The district Pudukkottai has been divided into thirteen blocks namely.,Pudukkottai, Gandarvakottai, Thiruvarankulam ,Karambakudi ,Kunnandarkovil ,Annavasal Viralimalai ,Thirumayam ,Ponnamaravathi ,Arimalam ,Aranthangi, Avudaiyarkoil, Manamelkudi .The total population of the district is 16,18,345 persons (District statistical handbook- as per2011 survey) The total sample size is 120 which is divided equally for government employees (state government, central government and public sector undertakings) and private employees (private sector, business, professionals). The samples from each block are selected on simple random basis from the list of investors collected from the mutual fund agents and mutual fund distributors. List of samples (block wise) are given below; OCCUPATION BLOCKS Govt.emp. Pvt.emp. TOTAL No. of respondents No. of respondents PUDUKKOTTAI 15 10 25 GANDARVAKOTTAI 3 4 7 THIRUVARANKUALM 4 8 12 KARAMBAKUDI 2 6 8 KUNNANDARKOIL 1 1 2 ANNAVASAL 5 5 10 VIRALIMALAI 3 3 6 THIRUMAYAM 5 3 8 PONNAMARAVATHI 5 4 9 ARIMALAM 5 4 9 ARANTHANGI 4 7 11 AVUDAIYARKOIL 2 2 4 MANAMELKUDI 6 3 9 Total 60 60 120 308 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  3. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication Primary data has been collected through the Questionnaire. Collected data has been analyzed with the help of Analysis of variance. HYPOTHESIS  There is no significant relationship between Gender, Age, Qualification, Occupation, Annual income and Amount of savings per year.  There is no significant relationship between Gender, Age, Qualification, Occupation, Annual income and Preference towards mutual fund category.  There is no significant relationship between Gender, Age, Qualification, Occupation, Annual income and Reason for investment in mutual fund. DEMOGRAPHIC PROFILE AND INVESTORS ATTITUDE TOWARDS MUTUAL FUND INVESTMENT OCCUPATION Govt.emp. Pvt.emp. TOTAL VARIABLES No. of No. of respondents respondents MALE 39 46 85 GENDER FEMALE 21 14 35 RS.5 LAKHS 4 12 16 < RS.25000 25 5 30 AMT.OF SAVINGS PER RS.25000 - 50000 19 22 41 YEAR Rs.50000 - 100000 10 17 27 > Rs.100000 6 16 22 PREFERENCE EQUITY 25 24 49 TOWARDS MUTUAL DEBT 9 11 20 FUND CATEGORY BALANCED 26 25 51 TAX BENEFIT 13 22 35 REASON FOR HIGH RETURN 21 12 33 INVESTMENT IN LIQUIDITY 9 12 21 MUTUAL FUND SWITHCHING 17 14 31 FACILITY INVESTORS < Rs.50000 5 3 8 MONETARY VALUE IN Rs.50000-100000 21 22 43 MUTUAL FUND > Rs.100000 27 42 69 Source: Primary data 309 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  4. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication ANALYSIS OF VARIANCE TITLE: Relationship between Gender, Age, Qualification, Occupation, Annual income and Amount of savings per year Sum of Mean df F Sig. Squares Square RESULT Between .993 3 .331 1.613 .190 Groups GENDER WISE Within NOT CLASSIFICATION 23.799 116 .205 Groups SIGNIFICANT Total 24.792 119 Between 5.726 3 1.909 2.348 .076 Groups AGE WISE CLASSIFICATION Within 94.274 116 .813 NOT Groups SIGNIFICANT Total 100.000 119 Between .812 3 .271 .458 .712 Groups QUALIFICATION Within NOT 68.488 116 .590 Groups SIGNIFICANT Total 69.300 119 Between 4.978 3 1.659 7.693 .000 Groups OCCUPATION Within 25.022 116 .216 SIGNIFICANT Groups Total 30.000 119 Between 24.680 3 8.227 36.827 .000 Groups ANNUAL INCOME Within 25.912 116 .223 SIGNIFICANT Groups Total 50.592 119 SOURCE: Primary data TITLE: Relationship between Gender, Age, Qualification, Occupation, Annual income and Preference towards mutual fund category Sum of Mean df F Sig. RESULT Squares Square Between .551 2 .276 1.331 .268 Groups GENDER WISE Within NOT CLASSIFICATION 24.240 117 .207 Groups SIGNIFICANT Total 24.792 119 Between 1.330 2 .665 .788 .457 Groups Within NOT AGE WISE CLASSIFICATION Groups 98.670 117 .843 SIGNIFICANT Total 100.000 119 310 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  5. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication ANALYSIS OF VARIANCE TITLE: Relationship between Gender, Age, Qualification, Occupation, Annual income and Amount of savings per year Sum of Mean df F Sig. Squares Square RESULT Between .993 3 .331 1.613 .190 Groups GENDER WISE Within NOT CLASSIFICATION 23.799 116 .205 Groups SIGNIFICANT Total 24.792 119 Between 5.726 3 1.909 2.348 .076 Groups AGE WISE CLASSIFICATION Within 94.274 116 .813 NOT Groups SIGNIFICANT Total 100.000 119 Between .812 3 .271 .458 .712 Groups QUALIFICATION Within NOT 68.488 116 .590 Groups SIGNIFICANT Total 69.300 119 Between 4.978 3 1.659 7.693 .000 Groups OCCUPATION Within 25.022 116 .216 SIGNIFICANT Groups Total 30.000 119 Between 24.680 3 8.227 36.827 .000 Groups ANNUAL INCOME Within 25.912 116 .223 SIGNIFICANT Groups Between 4.664 2 2.332 4.221 .017 Groups QUALIFICATION Within 64.636 117 .552 SIGNIFICANT Groups Total 69.300 119 Between .060 2 .030 .117 .889 Groups OCCUPATION Within NOT 29.940 117 .256 Groups SIGNIFICANT Total 30.000 119 Between 7.647 2 3.823 10.416 .000 Groups ANNUAL INCOME Within 42.945 117 .367 SIGNIFICANT Groups Total 50.592 119 SOURCE: Primary data 311 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  6. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication TITLE: Significant relationship between Gender, Age, Qualification, Occupation, Annual income and Reason for investment in mutual fund. ANOVA- TABLE 3 Mean Sum of Squares df F Sig. RESULT Square Between Groups .597 3 .199 .954 .417 NOT GENDER WISE CLASSIFICATION Within Groups 24.195 116 .209 SIGNIFICANT Total 24.792 119 Between Groups 3.111 3 1.037 1.242 .298 NOT AGE WISE CLASSIFICATION Within Groups 96.889 116 .835 SIGNIFICANT Total 100.000 119 Between Groups 4.880 3 1.627 2.929 .037 QUALIFICATION Within Groups 64.420 116 .555 SIGNIFICANT Total 69.300 119 Between Groups 1.372 3 .457 1.853 .141 NOT OCCUPATION Within Groups 28.628 116 .247 SIGNIFICANT Total 30.000 119 Between Groups 12.056 3 4.019 12.097 .000 ANNUAL INCOME Within Groups 38.536 116 .332 SIGNIFICANT Total 50.592 119 SOURCE: Primary data 4. FINDINGS AND SUGGESTIONS The present data aims to analyse the relationship between gender, age, qualification, occupation, annual income with savings, preference towards mutual fund category and reason for investment in mutual fund. Findings as per ANOVAs are;  Gender, age and qualification are not having significant relationship with savings. Annual income and occupation are having significant relationship.  In case of preference towards mutual fund category, age, gender and occupation are not significant. Qualification and annual income are having significant relationship.  In case of reason for investment in mutual fund, qualification and annual income are significant  Mutual funds are gaining popularity. Even though the total money invested is small, but the number of investors are large and they would like to invest more in these in future. 5. CONCLUSION This study is very important in order to judge the investors’ behaviour in a market like India, where the competition increases day by day due to the entry of large number of players with different financial strengths and strategies. The present study analyses the MF investments in relation to investor’s level of awareness and satisfaction has been studied relating to various issues like factors that attract them to invest in mutual funds, rate of return, liquidity, safety and security, tax consideration, capital gain, growth prospects, role of financial advisors and brokers etc., The present investigation outlined that mostly the investors have high level awareness and positive approach towards investing in MF. 312 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
  7. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 7, Issue 2, February (2016), pp. 307-313 © IAEME Publication REFERENCES [1] Badla, B S., and Garg, A. (2007), “Performance of Mutual Funds in India – An Empirical Study of Growth Schemes”, GITAM Journal of Management, Vo1. 5, No.4, 29-43. [2] Desigan et al. (2006), “Women Investor‟s Perception towards Investment: An empirical Study”, Indian Journal of Marketing. Retrieved from: http://www. google.com. (accessed on 22nd May 2010) [3] King, J.S. (2002), “Mutual Funds: Investment of Choice for Individual Investors?” Review of Business, Vol.23, No.3, 35-39. 313 Dr. M. Kalaiselvi and Tmt. K. Hemalatha, “A Comparative Study on Investment Attitude Between Government and Private Employees Towards Mutual Funds in Pudukkottai District” – (ICAM 2016)
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