Lecture Hotel management and operations (5th Edition): Chapter 7.5 - Michael J. O'Fallon, Denney G. Rutherford
Lecture Hotel management and operations (5th Edition): Chapter 7.5 - Michael J. O'Fallon, Denney G. Rutherford
Three decades of revenue management: What’s next? This paper presents an overview of the future of revenue management (RM) based on interviews conducted with industry leaders around the world.