Healthy Workplaces Working together for risk prevention

Safety and health at work is everyone’s concern. It’s good for you. It’s good for business. HealthyWorkplaces Working together for risk prevention www.healthy-workplaces.eu GraphicDesignManual HealthyWorkplacesCampaign2012-13 Graphic Design Manual | Healthy Workplaces Campaign 2012-13 Contents Contents 1 Introduction 3 2 General remarks 4 3 Use of the Healthy Workplaces Logo 5 4 Campaign Colours 18 5 Typography 23 6 Page layout 31 7 Corporate slogan bar 39 8 Images and illustrations 43 9 Web 46 10 Artwork available for adaptation 47 11 Contact 48 Appendix A: Scaling to Format 49 2 Graphic Design Manual | Healthy Workplaces Campaign 2012-13 1 Introduction Introduction HealthyWorkplaces Working together for risk prevention • The interlinked people illustrate the idea of “Working together”, joining forces and a shared responsibility. • A variety of colours communicate diverse ethnicity; • A range of occupational accessories represent workers and management; “If you can get the leadership right, you can achieve fantastic safety performance.” LAWRENCE WATERMAN, HeAd Of SAfeTY, OLYMPIC deLIVeRY AUTHORITY • The call-out boxes underline the idea of ‚communication‘ between managers and workers. • The Healthy Workplaces Campaign 2012-13 has been designed according to our new corporate design guidelines. Main features such as green colour, typography etc. will be repeated in following HW campaigns. • Protective equipment represents safety in the workplace. 3 Graphic Design Manual | Healthy Workplaces Campaign 2012-13 2 General remarks General remarks • Twocases: - onlytextchangesand/oraddFOP/Campaignpartnerlogo - Takeartworkandmakenewproduct(adaptexistingproductstoindividual(country, sectoretc.)needs) • UseofEU-OSHAlogo • Aslongastheactivities,productsandmaterialsareconsistentwiththegoals,objectives andmessagesofthecampaign,theycanbeadaptedforthefollowingactivitiesor products:Informationandpromotionalcampaigns;Awarenessactivities,newsletters andjournalarticles;Websites,radioandtelevisionprogrammes,oradvertisements; Conferencesandseminars;Promotionalitems • TheHealthyWorkplacescampaigndoesnotendorsecommercialproductsorservices. Thus,thename,sloganandlogocannotbeusedinanymannerthatsuggestsadirect productandservicesendorsement. 4 Graphic Design Manual | Healthy Workplaces Campaign 2012-13 3 Use of the Healthy Workplaces logo ThemarkofHealthyWorkplacesiscomposedofthesymbolandthelogotype.Symboland logotypeformaconsistentcompositionthatmakesthemarkastrongvisualfor thecorporatedesignofEU-OSHA.ThemarkofHealthyWorkplacesneedstobeputonall materialsoftheco-brandclusterHealthy Workplaces Campaign. 5 ... - tailieumienphi.vn