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Technology Education Key Learning Area
Technology and Living
(Secondary 1-3)
FASHION DESIGN BASICS
Booklet 1
Booklet 2
Booklet 3
Booklet 4
Booklet 5
Booklet 6
Booklet 7
Booklet 8
Booklet 9
Booklet 10
Booklet 11
Booklet 12
Booklet 13
Booklet 14
Booklet 15
Booklet 16
Booklet 17
Booklet 18
Booklet 19
Booklet 20
Family and Lifestyle
Consumer Behaviour in Food Choices and Implications
Health and Nutrition
Chemistry of Foods
Diet and Meal Planning
Food Commodities
Food Preparation Technology
Food Hygiene
Food Spoilage and Food Poisoning
Food Preservation Technology
Food Culture
Food Science and Technology Extended Study
Food Product Development
Consumer Behaviour in Clothing Choices and Implications
Fashion Design Basics
Fibres and Fabrics
Clothing Technology
Culture and Fashion Design
Textiles and Textile Technology
Apparel Industry
Fashion Design Basics
15.1 Principles of Fashion Design
The primary purpose of wearing clothes is for protection, e.g. to keep warm, modesty. Nowadays, people wear different clothes for different occasions and identities. They also choose clothes by following their aesthetic sense and the fashion trend.
15.1.1 Aesthetic Values
Beauty is a quality that gives pleasure to the sense. It creates a positive emotional
reaction in the viewer. Most psychologists believe beauty and aesthetic are essential to human life.
15.1.2 Principles of Aesthetic
(a) Proportion
Basically, proportion in fashion design is the size relationship of each of the internal spaces within a garment to one another and to the whole design.
Out of Proportion
Sleeves are too large for the size of skirt
In Proportion
Sleeves are balanced by a longer skirt
1
If the design is properly proportioned, the design effect will appear to be harmonious and pleasing.
The golden mean is the proportion rule that pleases the eyes. 5:8 and 8:13 are the standard formulae.
Unequal proportion can be more interesting than equal proportion.
In Example 1 and 2, the 5:8 proportion is comparatively more satisfying to the eyes.
Example 1
Example 2
2
In Example 3, the 6:8 and 4:8 proportion are too small and too large.
Example 3
( 6:8 )
Too little difference
( 5:8 )
Golden Mean
( 4:8 )
Too much difference
(b) Balance
Balance is how the internal spaces of a shape work together. The surface of a design may be broken up by structural lines, trims, fabric patterns, textures or colours. Balance can be symmetrical or asymmetrical:
Formal balance Formal balance
is symmetrical, both sides are the same
Informal balance Informal balance
is asymmetrical, its design details are divided unequally from the centre
3
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