Tài liệu miễn phí Kế hoạch kinh doanh
Download Tài liệu học tập miễn phí Kế hoạch kinh doanh
Lecture Crafting and executing strategy (15/e): Chapter 3 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 3 - Evaluating a company’s external environment. After studying this chapter you will be able: to gain command of the basic concepts and analytical tools widely used to diagnose a company’s industry and competitive conditions; to become adept in recognizing the factors that cause competition in an industry to be fierce, more or less normal, or relatively weak;...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 4 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 4 - Evaluating a company’s resources and competitive position. In this chapter, we will address the following questions: How well is the company’s present strategy working? What are the company’s resource strengths and weaknesses and its external opportunities and threats? Are the company’s prices and costs competitive?...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 5 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 5 - The five generic competitive strategies: Which one to employ? This chapter includes contents: The five competitive strategies, low-cost provider strategies, broad differentiation strategies, best-cost provider strategies, focused (or market niche) strategies, the contrasting features of the five generic competitive strategies: a summary.
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 6 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 6 - Supplementing the chosen competitive strategy: Other important business strategy choices. This chapter includes contents: Strategic alliances and partnerships, merger and acquisition strategies, vertical integration strategies: operating across more stages of the industry value chain, outsourcing strategies: narrowing the boundaries of the business, business strategy choices for specific market situations, timing strategic moves – to be an early mover of a late.
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 7 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 7 - Strategies for competing in foreign markets. In this chapter, the following content will be discussed: Why companies expand into foreign markets, factors that shape strategy choices in foreign markets, the concepts of multicountry competition and global competition, strategy options for entering and competing in foreign markets, the quest for competitive advantage in foreign markets, strategies to compete in the markets of emerging countries.
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 8 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 8 - Tailoring strategy to fit specific industry and company situations. After completing this unit, you should be able to: Understand when and how business diversification can enhance shareholder value, gain an understanding of how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage, become aware of the merits and risks of corporate strategies keyed to unrelated diversification,...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 9 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 9 - Diversification: strategies for managing a group of businesses. After completing this unit, you should be able to: Understand when and how business diversification can enhance shareholder value, gain an understanding of how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage, become aware of the merits and risks of corporate strategies keyed to unrelated diversification,...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 10 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 10 - Strategy, ethics, and social responsibility. This chapter includes contents: What do we mean by business ethics? Where do ethical standards come from – are they universal or dependent on local norms and situational circumstances? the three categories of management morality drivers of unethical strategies and business behavior why ethical strategies matter approaches to managing a company’s ethical conduct social responsibility and corporate citizenship strategies.
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 11 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 11 - Building an organization capable of good strategy execution. After studying this chapter you will be able to: Gain command of what managers must do to promote successful strategy execution, understand why good strategy execution requires astute managerial actions to build core competencies and competitive capabilities, learn what issues to consider in organizing the work effort and why strategy-critical activities should be the main building blocks of the organizational structure,...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 12 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 12 - Managing internal operations. After studying this chapter you will be able to: Learn why resource allocation should always be based on strategic priorities; understand why policies and procedures should be designed to facilitate good strategy execution; understand why and how benchmarking, best-practices adoption, and tools for continuously improving the performance of value chain activities help an organization achieve operating excellence and superior strategy execution;...
8/30/2018 5:39:16 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 13 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 13 - Corporate culture and leadership. In this chapter students will be able to: Be able to identify the key features of a company’s corporate culture, understand how and why a company’s culture can aid the drive for proficient strategy execution and operating excellence, learn the kinds of actions management can take to change a problem corporate culture,...
8/30/2018 5:39:16 AM +00:00
Đánh giá về môi trường kinh doanh tại Đà Nẵng thời gian qua
Nội dung bài viết Đánh giá về môi trường kinh doanh tại Đà Nẵng thời gian qua của tiến sĩ Đoàn Tranh trình bày về khả năng tiếp cận thị trường tài chính và khả năng tiếp cận cơ sở hạ tầng.
8/30/2018 5:37:27 AM +00:00
Kế hoạch sản xuất kinh doanh và đầu tư phát triển năm 2016
Kế hoạch sản xuất kinh doanh và đầu tư phát triển năm 2016 trình bày các nội dung sau: Tình hình sản xuất kinh doanh và đầu tư phát triển năm 2015, kế hoạch sản xuất kinh doanh và đầu tư phát triển năm 2016, các giải pháp thực hiện,..Mời các bạn cùng tham khảo!
8/30/2018 5:37:24 AM +00:00
Báo cáo quý Văn phòng Q1 2016 Hà Nội, Việt Nam
Nội dung báo cáo trình bày các thông tin về chỉ số kinh tế, tổng quan thị trường và thông tin thị trường và triển vọng của văn phòng, thị trường bán lẻ, khu Công nghiệp, căn hộ bán, căn hộ dịch vụ ở Hà Nội.
8/30/2018 5:37:21 AM +00:00
Ebook Tập trung là chết - Al Ries
Đây là cuốn sách đặc biệt thú vị và hẳn sẽ gây nhiều tranh cãi. Đa dạng hóa hay không đa dạng hóa? Tập trung hay không tập trung? Đó vẫn là những câu hỏi lớn đặt ra cho các nhà lãnh đạo. Tại Việt Nam hiện nay, nhiều tập đoàn đang phát triển theo chiến lược đa dạng hóa mặt hàng, có lẽ sẽ thu được nhiều bài học hữu ích từ cuốn sách này.
8/30/2018 5:37:12 AM +00:00
Ebook Less is more (Ít hóa nhiều)
Chìa khóa này cũng chính là chủ đề của cuốn sách Ít hóa nhiều, một cuốn sách phải-đọc dành cho những doanh chủ thực sự quan tâm đến năng suất, thực sự muốn làm ít được nhiều. Thay vì dẫn lại những lý thuyết kinh doanh xưa cũ mà ai cũng biết, tác giả Jason Jennings đã chứng minh cho quan điểm của ông bằng những ví dụ thực tiễn, thậm chí còn đi ngược lại những kiến thức mà chúng ta vẫn cho là đúng.
8/30/2018 5:37:03 AM +00:00
Ý tưởng độc đáo cho quán cà phê sân thượng
Sân thượng đa phần rất ít được sử dụng trong những ngôi nhà mái bằng, hoặc ở các tòa nhà cao tầng. Tuy nhiên ý tưởng thiết kế một quán cà phê ở ngay chính sân thượng vừa tận dụng không gian vừa tạo ra một nét độc đáo trong phong cách quán đó là một sự lựa chọn không tồi.
8/30/2018 5:37:03 AM +00:00
Tạo lập mô hình kinh doanh
Tạo ra lợi nhuận bằng việc tạo ra những giá trị cho người dùng thông qua những sản phẩm, dịch vụ của công ty. Tạo lập mô hình kinh doanh qua 9 bước. Mời các bạn tham khảo nội dung chi tiết của tài liệu để biết 9 bước đó là gì nhé!
8/30/2018 5:34:53 AM +00:00
Ebook 5 bước đạt tự do tài chính bền vững
Khi không cần phải làm việc mà vẫn có tiền, cuộc sống thật sự thoái mái, nhẹ nhàng và có ý nghĩa hơn rất nhiều. Tôi học được rằng 95% số người trên thế giới này không bao giờ biết đến tự do tài chính – khởi đầu cho sự giàu có, vì vậy giàu có chỉ là một ước mơ rất viển vông của phần lớn những người sinh ra trên trái đất này.
8/30/2018 5:34:53 AM +00:00
Ebook Organizational behavior - An evidence-Based approach (12th edition): Part 1
(BQ) Part 1 book Organizational behavior has contents: Introduction to organizational behavior - An evidence based approach; environmental context - Globalization, diversity, and ethics; organizational context - Design and culture; personality, perception, and employee attitudes; motivational needs, processes, and applications; positive organizational behavior and psychological capital;...and other contents.
8/30/2018 5:31:30 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 1 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 1 - What is strategy and why is it important? In this chapter students will be able to: Understand the role of business strategies in moving a company in the intended direction, growing its business, and improving its financial and market performance; develop an awareness of the four most reliablestrategic approaches for setting a company apart from rivals and winning a sustainable competitive advantage;...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 2 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 2 - Leading the process of crafting and executing strategy. Learning objectives of this chapter include: Grasp why it is critical for company managers to think long and hard about where a company needs to head and why, understand the importance of setting both strategic and financial objectives,...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 3 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 3 - Evaluating a company’s external environment. After studying this chapter you will be able: to gain command of the basic concepts and analytical tools widely used to diagnose a company’s industry and competitive conditions; to become adept in recognizing the factors that cause competition in an industry to be fierce, more or less normal, or relatively weak;...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 4 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 4 - Evaluating a company’s resources and competitive position. In this chapter, we will address the following questions: How well is the company’s present strategy working? What are the company’s resource strengths and weaknesses and its external opportunities and threats? Are the company’s prices and costs competitive?...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 5 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 5 - The five generic competitive strategies: Which one to employ? This chapter includes contents: The five competitive strategies, low-cost provider strategies, broad differentiation strategies, best-cost provider strategies, focused (or market niche) strategies, the contrasting features of the five generic competitive strategies: a summary.
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 6 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 6 - Supplementing the chosen competitive strategy: Other important business strategy choices. This chapter includes contents: Strategic alliances and partnerships, merger and acquisition strategies, vertical integration strategies: operating across more stages of the industry value chain, outsourcing strategies: narrowing the boundaries of the business, business strategy choices for specific market situations, timing strategic moves – to be an early mover of a late.
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 7 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 7 - Strategies for competing in foreign markets. In this chapter, the following content will be discussed: Why companies expand into foreign markets, factors that shape strategy choices in foreign markets, the concepts of multicountry competition and global competition, strategy options for entering and competing in foreign markets, the quest for competitive advantage in foreign markets, strategies to compete in the markets of emerging countries.
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 8 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 8 - Tailoring strategy to fit specific industry and company situations. After completing this unit, you should be able to: Understand when and how business diversification can enhance shareholder value, gain an understanding of how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage, become aware of the merits and risks of corporate strategies keyed to unrelated diversification,...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 9 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 9 - Diversification: strategies for managing a group of businesses. After completing this unit, you should be able to: Understand when and how business diversification can enhance shareholder value, gain an understanding of how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage, become aware of the merits and risks of corporate strategies keyed to unrelated diversification,...
8/30/2018 5:29:31 AM +00:00
Lecture Crafting and executing strategy (15/e): Chapter 10 - Arthur A. Thompson, A. J. Strickland III, John E. Gamble
Chapter 10 - Strategy, ethics, and social responsibility. This chapter includes contents: What do we mean by business ethics? Where do ethical standards come from – are they universal or dependent on local norms and situational circumstances? the three categories of management morality drivers of unethical strategies and business behavior why ethical strategies matter approaches to managing a company’s ethical conduct social responsibility and corporate citizenship strategies.
8/30/2018 5:29:31 AM +00:00