Lecture Managerial economics (8e): Chapter 1 - Samuelson, Marks
Lecture Managerial economics (8e): Chapter 1 - Samuelson, Marks
Chapter 1 - Introduction to economic decision making. In this chapter, we begin our study of managerial economics by stressing decision-making applications. In the first section, we introduce seven decision examples, all of which we will analyze in detail later in the text.