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Chapter 11
Business/IT Strategies for Development
McGrawHill/Irwin Copyright © 2013 by The McGrawHill Companies, Inc. All rights reserved.
Learning Objectives
Discuss the role of planning in the business use of information technology, using the scenario approach, and planning for competitive advantage as examples.
Discuss the role of planning and business models in the development of business/IT strategies, architectures, and applications.
Identify several change management
solutions for end-user resistance to the
implementation of new IT-based 112
Section 1
IT Planning Fundamentals
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I. Introduction
Simply knowing the importance and structure of e-business is not enough. A Plan is needed to transition from an old business design to a new e-business design.
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II. Organizational Planning
Enterprise-wide plans are required to introduce IT/IS-based solutions to the entire firm.
Strategic Planning – develop a firm’s mission, goals, policies
Tactical Planning – develop objectives, procedures, rules, schedules, budgets
Operational Planning – implement/control day-to-day operations
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