Lecture Financial markets and institutions (4/e) – Chapter 19
Lecture Financial markets and institutions (4/e) – Chapter 19
In chapters 17 and 18 we studied how business firms determine their mix of permanent longterm financing and how they finance “internally” by retaining earnings. We now need to find out how firms raise long-term financing “externally.” More specifically, the purpose of this chapter is to observe the ways in which bond and stock issues are initially sold in the capital market.