1. Trang Chủ
  2. Marketing - Bán hàng
  3. Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management

Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management

The Foreword by renowned marketing guru Philip Kotler sets the stage for a comprehensive review of the latest strategies for building, leveraging, and rejuvenating brands. Destined to become a marketing classic, Kellogg on Branding includes chapters written by respected Kellogg marketing professors and managers of successful companies. It includes: The latest thinking on key branding concepts, including brand positioning and design Strategies for launching new brands, leveraging existing brands,

Thể loại Tài liệu miễn phí Marketing - Bán hàng

Số trang 354

Ngày tạo 8/29/2018 8:53:14 PM +00:00

Loại tệp PDF

Kích thước

Tên tệp

Tải Kellogg on Branding: The Marketing Faculty of The ... (.pdf)

Xem mẫu

Kellogg Branding The Marketing Faculty of The Kellogg School of Management EDITED BY ALICE M.TYBOUT AND TIM CALKINS FOREWORD BY PHILIP KOTLER John Wiley & Sons, Inc. Kellogg Branding Kellogg Branding The Marketing Faculty of The Kellogg School of Management EDITED BY ALICE M.TYBOUT AND TIM CALKINS FOREWORD BY PHILIP KOTLER John Wiley & Sons, Inc. ... - tailieumienphi.vn
nguon tai.lieu . vn
Kỹ năng bán hàng Quản trị kinh doanh Marketing - Bán hàng Internet Marketing Kế hoạch kinh doanh Thương mại điện tử PR - Truyền thông Tổ chức sự kiện Kỹ năng quản lý Kinh tế học