The first baby boomers (individuals born between 1946 and 1964) will turn 65 in 2011. 3 This represents a major expansion of senior investors in the United States. According to U.S. Census Bureau projections, there will be a substantial increase in the number of people age 65 and older between 2010 and 2030. 4 By 2030, this segment of the population will grow from 35 million to 72 million and represent nearly 20 percent of the total U.S. population.